Allegra Okemos | Marketing · Print · Mail | Archives : Articles : Resources

Register

Welcome to Allegra in Okemos, MI.
Your one-stop resource for Marketing, Print
and Mail services.

Call Us! (517) 333-0713

Resources

/ /

Minimize

Archives

Read some of our past informational articles to learn more about what we do and how we can help you.

Direct Mail

-  Mailings: Popular Formats and When to Use Them
- The Secrets to Big Success With Direct Mail
- 5 Steps to Effective Direct Mail
- Be Relevant: Build a Better List
- Offers That Can't Lose
-  Direct Mail: Do This, Not That
-  Postal Service Requires Intelligent Mail Barcodes
-  Curiousity Counts - Increase Open Rates with Lumpy Mail
  -  Get Personal: Direct Mail Connects
- Direct Mail: Which Format for Which Purpose?
- 3 Companies, 3 Challenges, 3 Solutions
- Customized MarketMail - Unleash Your Creativity
- 15 Surefire Direct Mail Offers

Social Media

- 5 Tactics to Improve Facebook Results
- Social Media: Comparing usage, difficulty and effectiveness
- Social Media: An Introductory Course

Graphic Design

- Matching the Font to Your Message
- Top Tips for Great Graphic Design
- How to Build a Better Brochure

Email Marketing

-  Increase Click-Throughs and Become More Share-Worthy
-  New Best Practices in Email Marketing
-  To E or not to E-market, that is the Question
- How to Make Cross-Channel Media Work

Printing

- Binding & Finishing Solutions

-  Nine Ways to Cut Your Printing Cost
- Digital File Prep Do's and Don'ts

Marketing

- Personalized URLs: The Power of the PURL
-  QR Codes and Mobile Phone Marketing
- Checklist for Your Year's Communications Plan
- Ready for Economic Rebound: Solid Marketing Strategies
-  To E or not to E-market, that is the Question
- Six Marketing Plan Essentials for Small Businesses
- Personalization and Relevant Marketing
- Referrals: Raise Customer Confidence
- Network for Quality Leads and Referrals
- Newsletters: Building Better Relationships
- How to Make Cross-Channel Media Work
- Personalization: PURL Power
- 5 Ways to Win with PURLs

Other

- Entry Level SEO
- 5 Rules of Writing Copy for Sales
- Trade Show To-Do List: What to Do Before You Go
- How to Write Powerful Headlines
  - 4 Ways to Build Event Attendance